Aviation Senior Marketing & Communications Representative

Open Recruitment
All qualified individuals may apply
Closing Date
July 15, 2013 (Extended)
Salary/Work Week
$8,403 – $10,408/mo., 37.5-hour work week
Civil Service Status
Classified (Job Code 10629)
The Port of Oakland oversees the Oakland seaport, Oakland International Airport, and 20 miles of waterfront. The Oakland seaport is the fifth busiest container port in the U.S.; Oakland International Airport is the second largest San Francisco Bay Area airport offering over 300 daily passenger and cargo flights; and the Port’s real estate includes commercial developments such as Jack London Square and hundreds of acres of public parks and conservation areas. Together, through Port operations and those of its tenants and users, the Port supports more than 70,000 jobs in the region and over 800,000 jobs across the United States. The Port of Oakland was established in 1927 and is an independent department of the City of Oakland. The Port of Oakland is a dynamic organization providing great pay, excellent benefits and an exciting corporate culture. To learn more, visit http://www.portofoakland.com/.
The Position
The Port of Oakland is currently recruiting for the position of Aviation Senior Marketing & Communications Representative. Under direction, the Aviation Senior Marketing & Communications Representative manages communication between the Oakland International Airport and its key publics to build, manage, and sustain its positive image. The incumbent in this advanced journey-level classification performs a full range of duties in the public relations and marketing field. The incumbent also performs highly independent and specialized public relations work, and may provide lead direction for professional and support staff. The incumbent is responsible for handling and maintaining a positive relationship with the media. Typical duties may include, but are not limited to the following:

  • Assists in managing the Oakland International Airport public relations program including day-to- day management of news media inquires and press releases.
  • Acts as Oakland International Airport spokesperson and responds to daily questions from all media entities and journalists regarding Airport activities.
  • Writes and distributes all Oakland International Airport press releases; works closely with Airport officials to ensure communication needs are met; ascertains information for developing responses to media inquiries; and distributes press releases via Airport website and media.
  • Plans and implements Oakland International Airport press events including determining location, images being conveyed, time of day date as well as other factors that would help grow the Airports image; ensures that Airport officials and VIP’s have prepared written statements; and develops back up plans for press events in the event that unforeseen occurrences disrupt initial plans.
  • Assists in handling the online publication aspects of the Oakland International Airport website including maintaining the publications and ensuring that the information contained on the website is accurate.
  • Manages production of Airport Community Newsletters (Point to Point and Travel Planner); decides the format, layout and images; determines what stories should go into the publication, gathers facts, and works with SME ‘s to ensure information being included in newsletters is correct; and writes and edits stories for the publications.
  • Develops communications plans and strategies to determine ways to promote, publicize and convey the Airport in a positive light. This includes strategically crafting message points.
  • Coordinates 24/7 media on call calendar for public relations staff.
Minimum Requirements for Application
This examination is open to persons who have a combination of education and experience that would reflect possession of the required knowledge, skills and abilities. A typical combination would include the following:
Education: Graduation from an accredited college or university with a bachelor’s degree in business administration, marketing, communications, public relations, journalism or a closely related field.
Experience: Three years of professional experience in public relations/communications. Professional experience in an airport/aviation environment is desirable.
Licenses: Incumbents in this job may be expected to operate automotive vehicles in the performance of assigned duties. Due to assignments and hours worked, public transportation may not be an efficient method for traveling to required locations. Individuals appointed are required to maintain a valid California Driver’s License while employed and demonstrate the ability to travel to required locations in a timely manner.
Additional Requirements: This classification requires each incumbent to successfully complete a Transportation Security Administration (TSA) background check, which will include a fingerprint-based Criminal History Records Check (CHRC) and a Security Threat Assessment (STA), prior to being considered for this position. In addition, the incumbent in this position will be required to complete and pass a U.S. Customs Airport Security Program Check (19CFR122.182). This status must be maintained for the duration of employment at the Airport.
In addition, candidates must be available for on-call duty as required by emergency situations, or as required for uninterrupted Port operations.
Required Knowledge, Skills, and Abilities (KSAs): Knowledge of the principles and practices of public relations and marketing strategies; general Aviation and Commercial Airport operations; the editing and production process of printed and online publications; Federal, state and local laws and regulations pertaining to marketing and promotional activities; and event planning techniques.
Ability to communicate effectively in oral and written formats; develop Airport crisis communication plan; operate personal computers and software related to public relations and marketing; edit and produce written publications; work under deadlines and coordinate several concurrent assignments; establish and maintain effective working relationships with those contacted in the performance of duties and to work as a team; exercise sound independent judgment within general policy guidelines; and work with minimum supervision.
The Selection Process
Stage I: Application and Supplemental Questionnaire Evaluation (Pass/Fail) – The first stage in the selection process will consist of an application and supplemental questionnaire appraisal review (pass/fail). Applications submitted without a completed supplemental questionnaire will be deemed incomplete and not given further consideration. Meeting the minimum qualifications does not guarantee advancement to the next stage of the selection process. Only the most suitably qualified candidates will be invited to Stage II.
Stage II: Assessment Examination (Weighted 100%) – The second stage of the selection process may consist of a combination of job-related situational project exercises and an oral panel interview designed to assess technical knowledge and any additional other KSAs. Job-related situational project exercises may consist of written exercises, performance exercises or other situational exercises that would asses the KSAs. The Assessment Examination is designed to test your overall aptitude for the position.
Candidates must achieve a scale score of 70 or more on this examination to be placed on the eligible list for employment consideration. The Port of Oakland reserves the right to modify the selection process as necessary to conform to administrative or business necessity.
Immigration and Reform Control Act: In compliance with the Immigration and Reform Act of 1986, the Port of Oakland will only hire individuals who are legally authorized to work in the United States. Social Security card must be presented, and the name on it must match the name on the application.
Americans with Disabilities (ADA): In compliance with State and Federal Laws, the Port of Oakland will employ and promote qualified individuals without regard to disability. The Port is committed to making reasonable accommodations in the examination process and in the work environment. Individuals requesting reasonable accommodations in the examination process should so indicate in questions 4 and 5 at the bottom of the Voluntary Questionnaire on the 7/15/13. Otherwise, it may not be possible to arrange accommodations for the examination process. For further information regarding ADA test accommodations, please call (510) 627-1516 or TDD/TTY 711. For further information concerning ADA in general, please call (510) 627-1417, TDD/TTY 711.
How to Apply
You may obtain a copy of the complete job announcement, supplemental questionnaire, and employment application via the Internet here. Alternatively, you may call our Job Hotline at (510) 627-1142. Please refer to the How to Apply section for instructions. Faxed, emailed or postmarked job applications will not be accepted or given further consideration.
Supplemental Questionnaire
Download PDF
Date of Examination
To be announced.
Kimberley Linderme, (510) 627-1514
Opens: May 2, 2013
Closes: July 15, 2013 (Extended)
The Port of Oakland is an Affirmative Action/Equal Opportunity/ADA Employer
PLEASE NOTE: The provisions of this announcement do not constitute a contract, expressed or implied, and any provisions contained in this announcement may be modified or revoked without notice.
Categories: News


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